About

Our Sunless Journey

The Tanning Store is a small family owned and operated business based out of Roanoke, Va. We’ve been in the tanning business for 17 years and take pride in being industry experts for all things sunless. As industry experts we can share our knowledge and resources to support our customers on their sunless journey. We're committed to providing the best sunless tanning products from all over the world to help everyone from the at home tanner to the salon owner find their glow.